FROM THE DESK
by VISHWAJYOTI GHOSH
Welcome indeed! Now that you’re here, obviously, you’re a like-minded ally who believes in the power and the need for effective communications.
In this post-Covid world (yes, we aren’t there yet but hopefully getting there) we have all realized the dire need for a robust framework of effective and pervasive COMMUNICATIONS that needs to INFORM + EDUCATE + CONVINCE for life, for health, for the community and the future.
We as a civilization have realized that more than everything else there is a critical need for information, dialogue and conversations that lead to participation and change. For this, we need to reach out, extend ourselves and be partners of communication and not mere informers.
In this regard, we need your partnership, we need your help.
WINDCHANGERS is your one-stop address to be your communication partner in each and every form. Our endeavor has been to create communications of all kinds that can make inroads into the hearts and minds of the audience in the most touching way. In this regard, we have learnt and always used conversations and stories from the audience as the pathway to create the best communications.
Now, under the Covid umbrella, we are also aware of the communication and content overload that we (you and I) both as creators and audience alike have seen in the past 18 months. One could say, there is a communication overload. Hence, it’s time we get back to the drawing board, to rethink, to restart. And that’s where we are.
The need for fresh communications, stories and mediums is now! We need to create communication as livable, wearable, breathing content and not mere information. We need to converse, communicate and convince and not convey. We need to change the narrative; we need to be the WINDCHANGERS.
Welcome to our website. This is only a peep to the volume of work we’ve produced, but one that will give you a fair idea of what we are about. Do keep checking us here from time to time, we only promise to get younger.
Drop us a line (in our Connect box) if you like our work, want to collaborate and want to be a WINDCHANGER. Hope to hear from you soon.