with POPULATION FOUNDATION OF INDIA
(Behavioral Change Communication/ IEC/ Outdoor/ Training/ Health/ Sanitation)
SWACHH HAR PAL, a sanitation campaign was created for school children to create awareness on sanitation, handwashing and drinking water management. The idea was to convert the school children to SanitationAmbassadors and in turn mobilize their communities using the communication tools and materials created for them.
The campaign has been widely accepted by the schools across states and at the community level as well. To position the kids as brand ambassadors was widely successful.
Implemented across many states of India.
CHAKMAK CHAMPIONS
with WATER AID, India
SWACCHA JIYO SWASTH JIYO CAMPAIGN
with SAVE THE CHILDREN / HARPIC
Creating a communication campaign with children as creative vehicle, the campaign connected with the audience and the community in an informative and entertaining manner. The children took ownership and the campaign took a life of its own with spreading awareness on handwashing &sanitation in their own creative ways.
